Dr. Serene Rich, MD
1400 Pelham Pkwy S, Building 6/Suite B125, Bronx, NY 10461 • +1-356-555-5256
Medical Education: Accredited U.S. Medical School (Class of 2005)
What This Doctor Actually Performs: CMS Medicare Utilization & Bronx Percentiles
NPI #1710320221 • CBSA Regional • Emergency Medicine
Operating out of Bronx, NY (1400 Pelham Pkwy S, Building 6/Suite B125), Emergency Medicine clinician Dr. Serene Rich, MD (accredited MD/DO training, 2005) maintains a mid-cohort balanced caseload (63.33th Bronx percentile) (54.78th NY percentile; Z-score -0.12σ across 891 documented services) with sub-specialty concentration in 14 Active CMS HCPCS Codes.
Procedural volume for Dr. Rich is led by HCPCS 99214 (Moderate-to-High Complexity Internal Medicine Follow-Up — 401 annual services, $185–$253 GPCI cash estimate), followed by CPT 99213 (Established Preventive & Chronic Care Visit, 232/yr) and CPT 93000 (In-Office 12-Lead Resting Electrocardiogram, 116/yr).
At 1400 Pelham Pkwy S, Building 6/Suite B125 (10461), Dr. Serene Rich, MD accommodates direct self-pay scheduling (hybrid in-clinic and telehealth video consults) at ~$232.00 per new consult (4.86/5 bedside rating).
Clinical background for Dr. Rich (MD, NPI #1710320221) includes accredited doctoral training (2005, 21 yrs in practice) and virtual + in-office availability across NY.
Compared against Bronx, NY Emergency Medicine peers
891 annual services across 520 beneficiaries
Standard deviations from NY Emergency Medicine mean utilization
Top Billed HCPCS/CPT Procedures & GPCI Self-Pay Cash Benchmarks
| HCPCS | Clinical Procedure Description | Annual Volume | Local Pct | Est. Cash Range |
|---|---|---|---|---|
| 99214 | Moderate-to-High Complexity Internal Medicine Follow-Up | 401 | 63.33th | $185 – $253 |
| 99213 | Established Preventive & Chronic Care Visit | 232 | 59.33th | $141 – $194 |
| 93000 | In-Office 12-Lead Resting Electrocardiogram | 116 | 60.33th | $67 – $92 |
| G0439 | Annual Preventive Wellness & Cardiometabolic Risk Assessment | 89 | 66.33th | $217 – $297 |
| 99204 | Comprehensive New Patient Internal Medicine Diagnostic Visit | 53 | 67.33th | $257 – $352 |
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Dr. Serene Rich, MD Fair Cash-Pay & Waiting-Room Scorecard
| Metric | Verified Benchmark | Source |
|---|---|---|
| Dr. Rich National Provider Identifier | NPI #1710320221 (MD) | CMS NPPES Registry (10461) |
| Dr. Rich Bronx CMS Volume Rank | 63.33th Pct (891 CMS svcs; Z -0.119σ) | CMS Medicare Part B (NY Emergency Medicine) |
| Fair Cash-Pay New-Patient Benchmark | $232.00 (CPT 99204 GPCI Benchmark) | CMS Geographic Practice Cost Index (Bronx, NY) |
| Waiting-Room Wait Time & Cash Friendliness | $232.00 avg paid • 10 min lobby wait | 16 Anonymous Patient Reports |
| Listens Without Rushing & Modern Protocol Score | 4.86/5 Listening • 4.86/5 Modern Labs | CMS Provider Practice Cohort |
“Waiting Room” Patient Reality Scorecard
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