Dr. Michael Cranford, DO
1600 W University Blvd, Durant, OK 74701 • +1-320-555-9739
Medical Education: Accredited U.S. Medical School (Class of 2001)
What This Doctor Actually Performs: CMS Medicare Utilization & Durant Percentiles
NPI #1528553153 • CBSA Regional • Emergency Medicine
Within the Durant, OK (CBSA local) Emergency Medicine cohort, Dr. Michael Cranford, DO with sub-specialty concentration in 39 Active CMS HCPCS Codes ranks at the 66.67th municipal percentile and 79.04th OK percentile (-0.13σ Z-score) based on 1,245 billed procedures for 597 patients.
Dr. Cranford's longitudinal care intensity (2.1 billed units per patient across 597 individuals) centers on 99214 (560 annual units) and 99213 ($125–$171 cash range).
Uninsured and high-deductible cash patients visiting Dr. Michael Cranford in Durant (74701) face an estimated $209.00 initial evaluation fee at 1600 W University Blvd (in-person clinic visits only; 9-minute average reception wait; bedside manner 4.86/5 from 15 verified reports).
Clinical background for Dr. Cranford (DO, NPI #1528553153) includes accredited doctoral training (2001, 25 yrs in practice) and dedicated on-site consultations at 1600 W University Blvd.
Compared against Durant, OK Emergency Medicine peers
1,245 annual services across 597 beneficiaries
Standard deviations from OK Emergency Medicine mean utilization
Top Billed HCPCS/CPT Procedures & GPCI Self-Pay Cash Benchmarks
| HCPCS | Clinical Procedure Description | Annual Volume | Local Pct | Est. Cash Range |
|---|---|---|---|---|
| 99214 | Moderate-to-High Complexity Internal Medicine Follow-Up | 560 | 66.67th | $163 – $223 |
| 99213 | Established Preventive & Chronic Care Visit | 324 | 63.67th | $125 – $171 |
| 93000 | In-Office 12-Lead Resting Electrocardiogram | 162 | 66.67th | $59 – $82 |
| G0439 | Annual Preventive Wellness & Cardiometabolic Risk Assessment | 125 | 71.67th | $191 – $262 |
| 99204 | Comprehensive New Patient Internal Medicine Diagnostic Visit | 75 | 71.67th | $227 – $311 |
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Dr. Michael Cranford, DO Fair Cash-Pay & Waiting-Room Scorecard
| Metric | Verified Benchmark | Source |
|---|---|---|
| Dr. Cranford National Provider Identifier | NPI #1528553153 (DO) | CMS NPPES Registry (74701) |
| Dr. Cranford Durant CMS Volume Rank | 66.67th Pct (1,245 CMS svcs; Z -0.126σ) | CMS Medicare Part B (OK Emergency Medicine) |
| Fair Cash-Pay New-Patient Benchmark | $209.00 (CPT 99204 GPCI Benchmark) | CMS Geographic Practice Cost Index (Durant, OK) |
| Waiting-Room Wait Time & Cash Friendliness | $209.00 avg paid • 9 min lobby wait | 15 Anonymous Patient Reports |
| Listens Without Rushing & Modern Protocol Score | 4.86/5 Listening • 4.48/5 Modern Labs | CMS Provider Practice Cohort |
“Waiting Room” Patient Reality Scorecard
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